Nike: Play Russian
Nike's latest blockbusting spot encourages Russians to embrace the winter, get outside and Just Do It.
Credits
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Credits
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- Agency Wieden+Kennedy Amsterdam/Netherlands
- Post Production MPC Amsterdam
- Editing Company Posterboy Edit
- Editor Mark Paiva
- Director of Photography Chris Soos
- Copywriter Evgeny Primachenko
- Designer Mark Zibert
- Agency Producer Ross Plummer
- Executive Creative Director Eric Quennoy
- Executive Creative Director Mark Bernath
- Executive Producer Charlie Cocuzza
- Animation Director Vasco Vicente
- Creative Pierre Janneau
- Producer Andrew Travelstead
Credits
powered by
- Agency Wieden+Kennedy Amsterdam/Netherlands
- Post Production MPC Amsterdam
- Editing Company Posterboy Edit
- Editor Mark Paiva
- Director of Photography Chris Soos
- Copywriter Evgeny Primachenko
- Designer Mark Zibert
- Agency Producer Ross Plummer
- Executive Creative Director Eric Quennoy
- Executive Creative Director Mark Bernath
- Executive Producer Charlie Cocuzza
- Animation Director Vasco Vicente
- Creative Pierre Janneau
- Producer Andrew Travelstead
Nike's latest blockbusting spot by Wieden+Kennedy Amsterdam encourages Russians to embrace the winter, get outside and Just Do It. Shot by Imperial Woodpecker's Mark Zibert, the smooth post production was handled by MPC's new Amsterdam office.
The local stars featured are ice hockey player Alexander Ovechkin, long jumper Darya Klishina; footballer Alexander Kokorin; snowboarder Denis Leontyev (who can be seen grinding the rotor blade of a helicopter, by the way); skateboarder Egor Kaldikov; and figure skater Adelina Sotnikova.
Connections
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- Agency Wieden+Kennedy Amsterdam
- Post Production MPC Amsterdam
- Production Imperial Woodpecker
- Agency Producer Ross Plummer
- Copywriter Evgeny Primachenko
- Creative Pierre Janneau
- Designer Mark Zibert
- Director of Photography Chris Soos
- Editor Mark Paiva
- Executive Creative Director Mark Bernath
- Executive Creative Director Eric Quennoy
- Executive Producer Charlie Cocuzza
- Producer Andrew Travelstead
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