MacEchern joins Caviar

Caviar London has announced the signing of Georgie MacEchern as its new head of sales at the company’s London office.

MacEchern’s previous job roles include head of sales & marketing at Cut+Run and most recently head of sales & PR at Stink, where she looked after directors including Ivan Zacharias and Adam Berg and also worked very closely with the company’s up-and-coming talent and aided the development of the Stink brand.

As an avid DJ MacEchern holds residencies at venues such as Shoreditch House and continues to grace the decks at key industry parties in London and abroad. She also contributes to hip new US publication 1985artists.com, keeping her passion for music current and thriving. MacEchern will be working alongside EP’s Sorcha Shepherd and Louise Gagen at Caviar to reinforce the sales offering for the UK and Amsterdam. She will be nurturing the company’s existing client relationships and developing new ones, helping to raise the profile of Caviar and its directorial roster.