Dell: Centre for Selfie Improvement
Y&R New York presents a celebration of the selfie with this funny spot from Adam Gunser and Uber Content.
Credits
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- Agency Y&R New York
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Credits
powered by
- Agency Y&R New York
- Sound Design Mr Bronx Audio
- Post Production Bandit Edit
- Editor John Piccolo
- Director of Photography Jac Fitzgerald
- Art Director Marc Benacerraf
- Executive Producer Steve Wi
- Executive Producer Gisellah Harvey
- Executive Producer Phyllis Koening
- Executive Producer Preston Lee
- Chief Creative Officer Jim Elliott
- Head of Production Mamta Trivedi
- Director Adam Gunser
- Creative Director Alan Vladusic
- Colourist Stephen Picano
- EVP/Global Creative Director Jim Radosevic
- VFX
- Assistant Editor
- EVP/Global Creative Director
- Line Producer
- Line Producer Pat Harris
- Art Director Creative
- Executive Director
- VFX
- VFX Chris Davis
- Art Director Creative
- Director/Copywriter
- Audio Mixer
- Production Supervisor
- Director/Copywriter
- Production Supervisor
- Group Creative Director
Credits
powered by
- Agency Y&R New York
- Sound Design Mr Bronx Audio
- Post Production Bandit Edit
- Editor John Piccolo
- Director of Photography Jac Fitzgerald
- Art Director Marc Benacerraf
- Executive Producer Steve Wi
- Executive Producer Gisellah Harvey
- Executive Producer Phyllis Koening
- Executive Producer Preston Lee
- Chief Creative Officer Jim Elliott
- Head of Production Mamta Trivedi
- Director Adam Gunser
- Creative Director Alan Vladusic
- Colourist Stephen Picano
- EVP/Global Creative Director Jim Radosevic
- VFX
- Assistant Editor
- EVP/Global Creative Director
- Line Producer
- Line Producer Pat Harris
- Art Director Creative
- Executive Director
- VFX
- VFX Chris Davis
- Art Director Creative
- Director/Copywriter
- Audio Mixer
- Production Supervisor
- Director/Copywriter
- Production Supervisor
- Group Creative Director
Created to form part of Y&R New York's Learning Meets Doing campaign for Dell, this funny spot celebrates the selfie by taking the concept to a new level.
Watch as a fictional teenager whose passion for selfies has caused her to have a physical condition called Selfie Arm as her love for a photo takes over her life. Using it to her advantage though, she offers guidance to other teens on how to take the perfect pic in an amusing spot from Adam Gunser via Uber Content.
Facebook and Tumblr will serve as hubs to support and house a collection of continuously updated micro-content and humorous videos in the campaign.
Connections
powered by
- Agency Y&R New York
- Sound Design Mr Bronx Audio
- Chief Creative Officer Jim Elliott
- Creative Director Alan Vladusic
- Director Adam Gunser
- Director of Photography Jac Fitzgerald
- Editor John Piccolo
- Executive Producer Preston Lee
- Executive Producer Steve Wi
- Head of Production Mamta Trivedi
- Art Director Creative Alan Vladusic
- Assistant Editor Christian Oreste
- Audio Mixer David Wolfe
- Director/Copywriter Bruce Jacobson
- EVP/Global Creative Director Jim Radosevic
- Executive Director Laura Revlosky
- Group Creative Director Hunter Eshelman
- Line Producer Pat Harris
- Production Supervisor Becky Brown
- VFX Bryan Rosenblum
- VFX Chris Davis
Unlock this information and more with a Source membership.
