Jasmine Loignon heads to BETC

Paris-based advertising agency BETC has announced the addition of Jasmine Loignon as the company’s new integrated creative director. During her career Loignon has worked on campaigns for brands including Stella Artois, Ikea, Beck's, Asos, adidas Womens, Nivea, Red Bull and Rolling Stones. Loignon has also seen her work recognised by award bodies including D&AD, The One SHOW and Cannes Lions among others. Previous to her new role, she spent time at agencies including Mother London, Sid Lee Montreal and Amsterdam.