Changyou: Little Girl; Employee; Mother
Chinese gaming manufacturer Changyou defends the art of play in this brilliant three-spot campaign.
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Credits
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- Agency Del Campo Saatchi & Saatchi/Argentina
- Production Company Primo/Buenos Aires
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Credits
powered by
- Agency Del Campo Saatchi & Saatchi/Argentina
- Production Company Primo/Buenos Aires
- Sound Design La Casa Post Sound
- Post Production Pickle House
- Editor Alejo Hoijman
- Director of Photography Charly Ritter
- Executive Creative Director Ariel Serkin
- Executive Creative Director Juan Pablo Lufrano
- Executive Creative Director Rafael Santamarina
- Executive Producer Caro Cordini
- Chief Creative Officer Mariano Serkin
- Chief Creative Officer Maxi Itzkoff
- Chief Creative Officer Fan Ng
- Chief Creative Officer Carol Lam
- Creative
- Creative Diego Gueler
- Creative Charlie Lanus
- Director Nico Perez Veiga
- Producer Adrian Aspani
- Producer Victoria Piantini
- Producer Ran Yin
- Agency
Show full credits
Credits powered by
Credits
powered by
- Agency Del Campo Saatchi & Saatchi/Argentina
- Production Company Primo/Buenos Aires
- Sound Design La Casa Post Sound
- Post Production Pickle House
- Editor Alejo Hoijman
- Director of Photography Charly Ritter
- Executive Creative Director Ariel Serkin
- Executive Creative Director Juan Pablo Lufrano
- Executive Creative Director Rafael Santamarina
- Executive Producer Caro Cordini
- Chief Creative Officer Mariano Serkin
- Chief Creative Officer Maxi Itzkoff
- Chief Creative Officer Fan Ng
- Chief Creative Officer Carol Lam
- Creative
- Creative Diego Gueler
- Creative Charlie Lanus
- Director Nico Perez Veiga
- Producer Adrian Aspani
- Producer Victoria Piantini
- Producer Ran Yin
- Agency
Chinese gaming company Changyou defends its industry from criticism with this amusing campaign created by Del Campo Saatchi & Saatchi and Saatchi & Saatchi China.
The work is made up of three spots, Little Girl, Employee and Mother which each counter the argument that games are damaging to social situations. The spots were directed by Nico Perez Veiga through Primo.
Connections
powered by
- Agency Del Campo Saatchi & Saatchi
- Production Primo
- Sound Design La Casa Post Sound
- Chief Creative Officer Carol Lam
- Chief Creative Officer Fan Ng
- Chief Creative Officer Mariano Serkin
- Chief Creative Officer Maxi Itzkoff
- Creative Charlie Lanus
- Creative The Perlorian Brothers
- Director Nico Perez Veiga
- Director of Photography Charly Ritter
- Editor Alejo Hoijman
- Executive Creative Director Juan Pablo Lufrano
- Executive Creative Director Ariel Serkin
- Executive Creative Director Rafael Santamarina
- Executive Producer Caro Cordini
- Producer Victoria Piantini
- Producer Adrián Aspani
- Agency Saatchi & Saatchi Greater China
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