Share

British Gas – British Gas: Warm & Working

Credits
powered by Source

Unlock full credits and more with a Source + shots membership.

Credits
powered by Source
Show full credits
Hide full credits
Credits powered by Source

Now that summer seems well and truly over - although news of an Indian summer heatwave in October does sound tempting - it's perhaps not surprising that brands have started to incorporate cold weather into their new ads.

British Gas has teamed up with CHI&Partners to begin the festive spots, with a cute wintery mascot called Wilbur the penguin.

Seemingly breaking into a family's home while they sleep, Wilbur inspects the household's heating supplies as the brand's ambassador.

The animated spot helmed by Lauren Indovina follows Wilbur, who leaves the house impressed by the family's warm and welcoming conditions.

Connections
powered by Source

Unlock this information and more with a Source membership.

Share