Asda: Because It's Christmas
Asda lights the match for Christmas advertisers in the UK with an upbeat spot.
Next
Post
Asda is the first big retailer to roll out its Christmas campaign in the UK for 2015. The company launched its ad, centred on the theme #BecauseitsChristmas, during the intervals of last night's ITV broadcast of the X Factor.
Created by agency VCCP London, the lively 60-second spot celebrates everything we love about Christmas, from over the top decorations to festive food and fancy dress.
The campaign takes an upbeat approach, putting a modern spin on traditional Christmas cheer supported by a soundtrack from Fleur East called Sax, available to pre-order on iTunes.
