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Toyota Prius – Toyota Prius: Heck on Wheels

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Japanese car manufacturer Toyota is bringing its signature car, the Prius back to the Super Bowl for the first time in 11 years in this epic spot.

Created by Saatch&Saatchi LA, the Big Game spot is an all-out homage to 1980's glam rock complete with fireworks, keytars and signing ducks. The commercial was produced by Park Pictures and helmed by Terri Timely with Butter Music + Sound collaborating on the music. 

 

 

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