New hire and promotion at Tribal

UK-based advertising agency Tribal Worldwide, London has announced the promotion of Kelly-Ann Maxwell to the newly-created role of deputy managing director, and the appointment of Marc Elmer to the role of Volkswagen’s head of delivery at the agency. Maxwell, formerly head of operations, will work alongside MD Tom Roberts, to focus on the day- to-day management of the agency shaping its future growth plans. In addition, she will oversee the managing of the delivery, technology and operations teams. Elmer, former head of product development at LBi, will head up the Volkswagen delivery team, reporting directly into Maxwell.