Grey Group launches Grey Consulting

Global advertising agency, Grey Group, has launched Grey Consulting and has named Leo Raymon as its CEO.

Grey Consulting plans to draw on strategic planning resources, technologists and leading-edge creative intelligence to provide answers to the questions clients are asking.

"Leo has spent nearly two decades becoming one of the United Kingdom's most forward-looking practitioners of strategic planning," said Michael Houston, worldwide CEO of Grey Group. "That experience combined with his successful track record for business innovation while leading Grey London makes him a huge asset to our global network."

"Our practice will go beyond traditional consulting," Rayman said. "We will combine analytical rigour with lateral creative thinking and an understanding of how to make things happen to accelerate growth for clients.”

Suresh Nair, who has served as the strategic leader of the global Grey network since 2005, has been appointed chief creative intelligence officer. He will be responsible for growing and operating Grey's data and analytics capabilities.