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American Express – The Bunny

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The first of three spots planned by Dentsu mcgarrybowen, The Bunny shows off a sardonic sense of humor. 

Quirky veterinarian, Dr. Petsworth, loves his job. But when he finds himself overwhelmed by the rising pet adoption rates due to the quarantine, he realizes that he may need to bring in some monetary muscle to take care of business. 

Channeling the tongue-in-cheek cinematic tendencies of Wes Anderson, director Brian Beltic has created a fun, charming film for American Express. Direct and endearingly relatable, production company SMUGGLER worked on The Bunny, creating a piece that speaks the small biz language. The piece was narrated by comedian Judah Friedlander

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