Desert chic
Zara Man’s spring summer 2022 campaign finds The Power of the Dog actor, Kodi Smith-McPhee, impeccably dressed in a desert induced mirage.
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Credits
View on- Agency Baron & Baron/New York
- Production Company In-House at Agency
- Director Fabien Baron
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Credits
View on- Agency Baron & Baron/New York
- Production Company In-House at Agency
- Director Fabien Baron
- Post Production Modern Post
- Editor Graham Patterson
- VFX Nightshift Post/USA
- Colorist Tim Masick
- Sound Designer Raphael Ajuelos
- Art Director Maurice Dusault
- Creative Director Fabien Baron
- Creative Director Christophe Derigon
- Executive Producer Jacques del Conte
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Credits
powered by- Agency Baron & Baron/New York
- Production Company In-House at Agency
- Director Fabien Baron
- Post Production Modern Post
- Editor Graham Patterson
- VFX Nightshift Post/USA
- Colorist Tim Masick
- Sound Designer Raphael Ajuelos
- Art Director Maurice Dusault
- Creative Director Fabien Baron
- Creative Director Christophe Derigon
- Executive Producer Jacques del Conte
The New York City-based Modern Post continues its collaboration with luxury agency Baron & Baron to craft a stylised campaign film for Zara Man, directed by Fabien Baron.
The dramatic soundtrack accompanies the narrative of its protagonist through a mirage, blending the remarkable landscape of the Jordanian desert with vivid flashbacks to a surreal dream.
Starring Oscar-nominated actor Kodi Smit-McPhee, the spot captivates its viewer with its striking tone and dynamic pacing, transporting them to another world.
