Dreamlike drumwork for Elliott Footwear
In this highly stylized, sparsely colored promo for Elliott Footwear, a super-sustainable brand built on eco-friendly practices, two drummers go head to head on invisible drumsets.
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Credits
View on- Director Jeppe Kolstrup
- DP Jacob Moller
- Editor Rasmus Gitz-Johansen
- Music Martin Pedersen
- Animation Asger Kjaerholm
- Animation Nicolaj Osorio
- Producer Nanna Lyhne
- Post Producer Oliver Mirkovic
- Sound Recording Anders Norddal Jendresen
- Colorist Jonas Bech
- Graphic Designer Jeppe Lorentsen
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Director Jeppe Kolstrup
- DP Jacob Moller
- Editor Rasmus Gitz-Johansen
- Music Martin Pedersen
- Animation Asger Kjaerholm
- Animation Nicolaj Osorio
- Producer Nanna Lyhne
- Post Producer Oliver Mirkovic
- Sound Recording Anders Norddal Jendresen
- Colorist Jonas Bech
- Graphic Designer Jeppe Lorentsen
Two people sit across from each other, staring their competition down. And then the drumming starts.
The two drummers battle it out, but there are no instruments here. In Creativity Beats Division, there just a challenge, just the imagination of a beat. It feels like something is missing, but it also feels real, intentional. There are no tricks here, it’s two people on the air drums as the beat rips out, and it feels intense.
There’s this one moment that sold me. We close in on a shoe, and it stops. We get this one second of the shoe being in a fixed place, an invisible solid underneath. It’s clear, effective, and simple, and it works. I know what’s happening. I know immediately who this person is. The piece merges exceptionally effective visuals with a clear tie in to the low-to-no-impact philosophy of Elliott’s mission. With restraint and vision, director Jeppe Kolstrup certainly shows how strong execution can surpass fancy filming.
