Freedom gives power to the people
A pair of everyday schmos are transformed into superheroes in Callen and Swedish filmmaker Carl Sundemo' entertaining campaign.
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Credits
View on- Agency Callen/Austin
- Production Company Bacon
- Director Carl Sundemo
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Unlock full credits and more with a shots membership
Credits
View on- Agency Callen/Austin
- Production Company Bacon
- Director Carl Sundemo
- Chief Creative Officer Craig Allen
- Art Director Matt Nall
- Copywriter Kyle Davis
- HP Amy Kommatas
- Executive Producer Samuel Cantor
- Executive Producer Megan Murphree
- Producer Oystein Dyb
- VFX Company Bacon X
- Production Co. Epoch Films
- Managing Executive Producer Melissa Culligan
- Production Service Icon Films/Bulgaria
- Executive Producer Emil Rangelov
- Edit Company Mackcut
- Editor Gavin Cutler
- Executive Producer Gina Pagano
- Sound Designer Sam Shaffer
- Music Studio Butter Music & Sound
- Chief Creative Officer Andrew Sherman
- Composer Andrew Sherman
- Executive Music Producer Renee Masse
- Executive Creative Director Dan Zank
- Music Producer Warren Wolfe
- Audio Post Mr Bronx Audio Post/New York
- Sound Designer/Audio Mixer Eric Hoffman
- Executive Audio Producer Hanna Choi
- Creative Director Matt Sorrell
- Producer Axel Herrlin
- DP Fredrik Backar
- Production Designer Agustin Moreaux
- Assistant Editor Louisa Philips
Show full credits
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Callen/Austin
- Production Company Bacon
- Director Carl Sundemo
- Chief Creative Officer Craig Allen
- Art Director Matt Nall
- Copywriter Kyle Davis
- HP Amy Kommatas
- Executive Producer Samuel Cantor
- Executive Producer Megan Murphree
- Producer Oystein Dyb
- VFX Company Bacon X
- Production Co. Epoch Films
- Managing Executive Producer Melissa Culligan
- Production Service Icon Films/Bulgaria
- Executive Producer Emil Rangelov
- Edit Company Mackcut
- Editor Gavin Cutler
- Executive Producer Gina Pagano
- Sound Designer Sam Shaffer
- Music Studio Butter Music & Sound
- Chief Creative Officer Andrew Sherman
- Composer Andrew Sherman
- Executive Music Producer Renee Masse
- Executive Creative Director Dan Zank
- Music Producer Warren Wolfe
- Audio Post Mr Bronx Audio Post/New York
- Sound Designer/Audio Mixer Eric Hoffman
- Executive Audio Producer Hanna Choi
- Creative Director Matt Sorrell
- Producer Axel Herrlin
- DP Fredrik Backar
- Production Designer Agustin Moreaux
- Assistant Editor Louisa Philips
Question: what's the most powerful genre of music? Answer: the power ballad, obviously.
It's unsurprising, therefore, that agency Callen has chosen the most triumphant of tune-styles to accompany its latest campaign for Freedom Solar Power; the tracks, composed by Butter Music and Sound's Andrew Sherman perfectly narrating the story of everyday people - Carl and Jane - transformed into superheroes by smart energy choices.
Directed by Bacon's Carl Sundemo, channelling the finest tropes from 80s balladeers, this joyful campaign takes a fun premise and elevates it with cheeky copywriting, on-point production design and inspired casting choices.
Credits
View on- Agency Callen/Austin
- Production Company Bacon
- Director Carl Sundemo
-
-
Unlock full credits and more with a shots membership
Credits
View on- Agency Callen/Austin
- Production Company Bacon
- Director Carl Sundemo
- Chief Creative Officer Craig Allen
- Art Director Matt Nall
- Copywriter Kyle Davis
- HP Amy Kommatas
- Executive Producer Samuel Cantor
- Executive Producer Megan Murphree
- Producer Oystein Dyb
- VFX Company Bacon X
- Production Co. Epoch Films
- Managing Executive Producer Melissa Culligan
- Production Service Icon Films/Bulgaria
- Executive Producer Emil Rangelov
- Edit Company Mackcut
- Editor Gavin Cutler
- Executive Producer Gina Pagano
- Sound Designer Sam Shaffer
- Music Studio Butter Music & Sound
- Chief Creative Officer Andrew Sherman
- Composer Andrew Sherman
- Executive Music Producer Renee Masse
- Executive Creative Director Dan Zank
- Music Producer Warren Wolfe
- Audio Post Mr Bronx Audio Post/New York
- Sound Designer/Audio Mixer Eric Hoffman
- Executive Audio Producer Hanna Choi
- Creative Director Matt Sorrell
- Producer Axel Herrlin
- DP Fredrik Backar
- Production Designer Agustin Moreaux
- Assistant Editor Louisa Philips
Show full credits
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Callen/Austin
- Production Company Bacon
- Director Carl Sundemo
- Chief Creative Officer Craig Allen
- Art Director Matt Nall
- Copywriter Kyle Davis
- HP Amy Kommatas
- Executive Producer Samuel Cantor
- Executive Producer Megan Murphree
- Producer Oystein Dyb
- VFX Company Bacon X
- Production Co. Epoch Films
- Managing Executive Producer Melissa Culligan
- Production Service Icon Films/Bulgaria
- Executive Producer Emil Rangelov
- Edit Company Mackcut
- Editor Gavin Cutler
- Executive Producer Gina Pagano
- Sound Designer Sam Shaffer
- Music Studio Butter Music & Sound
- Chief Creative Officer Andrew Sherman
- Composer Andrew Sherman
- Executive Music Producer Renee Masse
- Executive Creative Director Dan Zank
- Music Producer Warren Wolfe
- Audio Post Mr Bronx Audio Post/New York
- Sound Designer/Audio Mixer Eric Hoffman
- Executive Audio Producer Hanna Choi
- Creative Director Matt Sorrell
- Producer Axel Herrlin
- DP Fredrik Backar
- Production Designer Agustin Moreaux
- Assistant Editor Louisa Philips
