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ITV – Do it for Christmas

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With the UK government only just having released its guidelines for Christmas socialising and the shops only just being allowed to open their doors once more, it's understandable that people might not exactly be feeling the festive spirit.

Thankfully, ITV has raided the barracks and enlisted the persuasive power of Sergeant Santa who, along with his collective of festive footsoldiers, will bust out the baubles, unleash the cracker jokes and Do It For Christmas.

Created in-house by ITV Creative, utilising the comedic stylings of director Stephen Pipe, the spot's celebration of all things nutty about the season makes the veritable X(mas)-Force an endearing winter warmer.

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