Special Olympics Latin America tells a tale of inspiration
From VMLY&R Mexico, the starkly shot story sees a boy, inspired by his father, learn judo.
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Credits
View on- Agency VMLY&R Mexico
- Production Company CATATONIA
- Director Carlos (Hari) Sama
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Credits
View on- Agency VMLY&R Mexico
- Production Company CATATONIA
- Director Carlos (Hari) Sama
- Global Chief Creative Officer Debbi Vandeven
- Chief Executive Officer Hector Fernandez
- Chief Creative Officer Alexis Ospina
- Creative Director Rodrigo Casas
- Copywriter Rodrigo Casas
- Producer Violeta Lopez
- Executive Producer Manolo Cedillo
- Music Vieja Records
- Post Daniela Balcazar
- Sound Look As Audio
- Creative Director Luis Madruga Enriquez
- DP Santiago Sanchez
- Editor Daniel Balleza
- Sound Designer Gabriel Sosa
- Colorist Kaza De Wong
- Post Producer Nancy Bravo
Show full credits
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Credits
powered by- Agency VMLY&R Mexico
- Production Company CATATONIA
- Director Carlos (Hari) Sama
- Global Chief Creative Officer Debbi Vandeven
- Chief Executive Officer Hector Fernandez
- Chief Creative Officer Alexis Ospina
- Creative Director Rodrigo Casas
- Copywriter Rodrigo Casas
- Producer Violeta Lopez
- Executive Producer Manolo Cedillo
- Music Vieja Records
- Post Daniela Balcazar
- Sound Look As Audio
- Creative Director Luis Madruga Enriquez
- DP Santiago Sanchez
- Editor Daniel Balleza
- Sound Designer Gabriel Sosa
- Colorist Kaza De Wong
- Post Producer Nancy Bravo
With beautiful black and white photography, The Same Blood is an inspirational tale from VMLY&R Mexico, following a young boy motivated to take up judo, which has a delightful twist when it's revealed that his father has been competing for the Special Olympics Latin America.
Released on the International Day of Sport for Development and Peace (April 6th), the spots' heart-warming success story coupled with stunning imagery, filmed by Catatonia and director Hari Sama, makes for a delightful watch.
