Studio Ghibli brings bags of charm to Lawson
The legendary Japanese animation studio creates adorable and engaging characters in this tidy 15-second spot.
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Credits
View on- Director Kunio Kato
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Director Kunio Kato
Sometimes you don't need a mega-budget, branded whatsit, 37-minute operetta to sell your brand, as this delightfully slight and sweet 15-second spot for Japanese convenience store Lawson goes to prove.
Crafted by Kunio Kato through legendary animation house Studio Ghibli, Machi Hot Station crams a host of adorable characters and scenarios into its tidy timeframe, and exemplifies that duration means nothing when it comes to endearing craft.
