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Great Western Railway – The Famous Five’s Thrilling Engagement

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Great Western Railway (GWR) is back once again with another delightful new chapter of its animated series inspired by British writer Enid Blyton’s series, The Famous Five.  

Created by adam&eveDDB, the campaign kicks off with a 60-second spot, A Thrilling Engagement, directed by Oscar and BAFTA-winning director Peter Baynton through Not To Scale

The gorgeous animation combines an emotive love story with a frantic chase, as the Famous Five race around the network to return a missing engagement ring, spotlighting leisure activities across the region: from hot air ballooning in Bristol to the delights of Cornwall’s Eden Project. 

Ben Tollett, Group Executive Creative Director, adam&eveDDB, added: “After nine years of high-octane adventures with the Famous Five and GWR, we decided to slow things down a bit with a tender and heart-warming love story. Then we threw in a bunch of high-octane chase scenes for good measure.” 

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