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Nike – Unperfect Dreams

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Time to stop worrying about what other people think and get moving however you want, says this energetic Nike Japan spot.

Created by Wieden+Kennedy TokyoUnperfect Dreams is a fast-paced montage of Japanese women rising above cultural expectations and doing their own thing - be it twerking in a tutu, winning a skateboarding trophy or hitting a home run on the baseball field. 

It's a typically inspirational slice of advertising from the sports giant, directed with style and panache by Somesuch's Raine Allen-Miller.  

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