Vodafone Egypt's fast-paced flex
With some athletic cinematography and an endless parade of borderline baffling imagery, Ahmed Hussein's spot gives the flex some respect.
Credits
View on- Agency Wunderman Thompson/Cairo
- Production Company Nojara
- Director Ahmed Hussein
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Credits
View on- Agency Wunderman Thompson/Cairo
- Production Company Nojara
- Director Ahmed Hussein
- Executive Creative Director Mohamed Fouad
- Art Director Tamer Tawfik
- Copywriter Youssef Shaalan
- Executive Producer Tarek Nojara
- Producer Omar Hamdy
- DP Ahmed Tahoun
- Editor Amr Rabee
- Colorist Karim Mira
- Sound Designer Hosny Ali
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Credits
powered by- Agency Wunderman Thompson/Cairo
- Production Company Nojara
- Director Ahmed Hussein
- Executive Creative Director Mohamed Fouad
- Art Director Tamer Tawfik
- Copywriter Youssef Shaalan
- Executive Producer Tarek Nojara
- Producer Omar Hamdy
- DP Ahmed Tahoun
- Editor Amr Rabee
- Colorist Karim Mira
- Sound Designer Hosny Ali
Right, we're going to put our hands-up here; we don't entirely know what's going on in Ahmed Hussein's fast-paced and camera-twirling new spot for Vodafone, but it's so engaging to watch we don't really care.
Throwing us immediately into the action, Millions takes us through a variety of scenarios in which a quick-change trio extol the virtues of Vodafone's Flex program.
Clearly put together with skill and filmmaking prowess, the real winning aspect of the spot is the joy that pours out of it, from the cartwheeling cinematography to the effervescent performances.