The Sustainability Focus
It’s the burning question – with humanity facing an existential threat more potent than war, famine or disease, how can an industry full of world-class communicators talk about the climate crisis? shots discusses low-carbon film production, greenwashing and the paradox of consumerism vs planetary survival.
The struggle to sustain sustainability
With a new US administration rolling back environmental initiatives and corporations following suit, what future do green practices and messaging have in the advertising industry? Tim Cumming kicks off shots’ Sustainability Focus by speaking to stakeholders on both sides of the Atlantic.
A whaley good outcome for Ms Blue
Andy Fontana, technical product specialist at Leica Geosystems and Jess Marley, VAD Senior Supervisor at Halon Entertainment talk us through the process of renovating and digitising a blue whale's skeleton: a groundbreaking project that saw film production tech repurposed to preserve an important environmental artefact.
The reality of being a B-Corp: convincing clients to truly commit to sustainability
Reflecting on her experience at the now-closed Odelay Films, Prudence Beecroft, MD and EP at Not Just Any, reflects on the hard truths behind running a B-Corp certified production company, calling for greater accountability and collaboration in the industry.
