Lynx: 1 Million

How many pieces of Lynx history can you spot in this film, made to celebrate the brand’s millionth Facebook Like? Created out of London agency TMW, the piece was made to say thank you to fans as Lynx became the first Unilever brand to reach the significant milestone. Activated by a fictional millionth fan, a Rube Goldberg machine featuring a range of Lynx products and past advertising references is triggered into action, and typical of a Lynx job, a beautiful girl also plays a part.