Expedia: Office Pet

Did you know in Bulgaria a nod means no and a headshake means yes? Expedia and Ogilvy want to make sure you do.

Ogilvy & Mather has unveiled an integrated campaign for the online travel agent, Expedia, highlighting situations that everyone would like to avoid. Director Frank Todaro’s Office Pet features office worker Philip, who is upstaged by co-worker Craig’s travel stories. Consequently, Craig replaces Philip as the new floor golden boy in the boss’s eyes, emphasizing the point, ‘Travel Yourself Interesting’ before somebody else does.