Coca-Cola: Going All The Way
Super Bowl XLVIII: It's a touchdown and then some in this tale of triumph over adversity from W+K and RSA.
Credits
powered by- Agency Wieden+Kennedy Portland/United States of America
- Production Company RSA Films
-
-
-
Unlock full credits and more with a Source + shots membership.
Credits
powered by- Agency Wieden+Kennedy Portland/United States of America
- Production Company RSA Films
- Director Jake Scott

Credits
powered by- Agency Wieden+Kennedy Portland/United States of America
- Production Company RSA Films
- Director Jake Scott
Super Bowl XLVIII: In true Super Bowl style this uplifting spot from Wieden+Kennedy Portland and RSA Films director Jake Scott shows how far one boy will go to score. As part of the campaign Coca-Cola has pledged to donate $50,000 to the Boys & Girls Clubs of America’s Triple Play programme once the video has been shared 100,000 times.
Connections
powered by- Agency Wieden+Kennedy Portland
- Production RSA Films
- Director Jake Scott
Unlock this information and more with a Source membership.