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Budweiser – Budweiser: Rise As One

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With the FIFA World Cup 2014 fast approaching, Anomaly New York has launched the Rise as One campaign for Budweiser, official sponsor of the tournament.

The work is made up of the TV spot (above) helmed by Gath Davis and produced through , an online documentary series, co-produced with Vice (see below) and a six-part documentary to be broadcast on Fox One.

As well well as the above, to celebrate the upcoming football extravaganza Budweiser is releasing its famous brew in limited edition golden bottles and cans. The beer brand is also inviting football fans to win a trip to this summer's event by submitting their footballing stories to the dedicated site, Rise as One.

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