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Save The Children – Save The Children: Superheroes

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Following on from the brilliant Ten Minutes a Day and Most Shocking Second A Day for Save The Children, Don't Panic London is back with this latest offering for the charity.

It's a shocking stat that 17,000 children under-five are still dying every day from easily preventable causes like malaria and diarrhoea due to lack of access to medicines and skilled health workers.

Superheroes follows a group of children in Kenya, India and Mexico as they describe witnessing mysterious 'masked figures' as they fly in to offer help. The spot was filmed by directors Jacob Proud and Greg Hardes over three continents in one week to highlight the importance of medical aid in the regions.

The release of the innovative film coincides with the launch of Save the Children’s annual global campaign, Race for Survival, and the UN International Day for the Eradication of Poverty, on 17 October.

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