Madden NFL 16; Madden Season: The Movie
Dave Franco returns in this action-packed movie trailer to promote this year's eagerly awaited game release.
Credits
powered by
- Agency Heat
- Production Company Hungry Man
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Credits
powered by
- Agency Heat
- Production Company Hungry Man
- Post Production MPC Los Angeles
- Client Electronic Arts
- Director Wayne McClammy
- Creative Director Warren Cockrel
- Creative Director Anna Rowland
- Post Producer Brian Friel
- VFX Supervisor Zach Tucker
- VFX Supervisor Benji Davidson
- Colourist Ricky Gausis
- Executive Producer (MPC) Elexis Stearn
- Executive Producer (MPC) Elexis Stearn
- Creative Director (MPC)
- Animation Lead
- Producer (MPC) Brian Friel
- Producer (MPC)
- Compositors
- Executive Producer (MPC)
- Executive Producer (MPC)
Credits
powered by
- Agency Heat
- Production Company Hungry Man
- Post Production MPC Los Angeles
- Client Electronic Arts
- Director Wayne McClammy
- Creative Director Warren Cockrel
- Creative Director Anna Rowland
- Post Producer Brian Friel
- VFX Supervisor Zach Tucker
- VFX Supervisor Benji Davidson
- Colourist Ricky Gausis
- Executive Producer (MPC) Elexis Stearn
- Executive Producer (MPC) Elexis Stearn
- Creative Director (MPC)
- Animation Lead
- Producer (MPC) Brian Friel
- Producer (MPC)
- Compositors
- Executive Producer (MPC)
- Executive Producer (MPC)
San Francisco creative agency HEAT has launched its eagerly awaited follow-up to last year's Madden Season music video with EA Sports and the new work takes the form of an action-packed movie trailer based on a fictitious film for the latest release.
Once again fronted by Dave Franco, this time the actor appears alongside Christopher-Mintz Plasse, as he prepares to go head-to-head on the big screen with his Madden rival. But not before Franco assembles a trusty team to help him to victory, which is the jist of the story, and the trailer is brimming with over-the-top antics that keep the competitive spirit alive. The film over-the-top antics are directed by Wayne McClammy via Hungry Man.
Read our interview with EA's vice president, global creative team, Dana Marineau, for more about the agency's relationship with the gaming company and the strategy behind this year's creative.
Connections
powered by
- Agency Heat
- Client Electronic Arts
- Post Production MPC Los Angeles
- Production Hungry Man
- Colourist Ricky Gausis
- Creative Director Warren Cockrel
- Creative Director Anna Rowland
- Director Wayne McClammy
- Animation Lead Stew Burris
- Compositors Gizmo Rivera, Brian Williams, Ben Persons
- Executive Producer (MPC) Elexis Stearn
- Producer (MPC) Brian Friel
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