Unilever appoints Droga5

Unilever has appointed Droga5 as global creative agency to create a campaign for the global re-launch of its fragrance brand, Impulse.

The product is currently available in Argentina, Australia and Europe. Droga5 was selected for its creative reputation and Unilever global brand vice president Eugenia Zalis has high hopes that the campaign will reconnect millennials with Impulse.The campaign is expected to be released in 2017.

Droga5’s office has also recently expanded with the appointment of Bill Scott as chief executive officer and David Kolbusz as chief creative officer.