AT&T: Your Network
If only life were as smooth and easy as the transitions in this ad through BBDO NY, to help keep people connected.
Credits
powered by
- Agency BBDO New York
- Production Company Anonymous Content
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Credits
powered by
- Agency BBDO New York
- Production Company Anonymous Content
- Editing Company Work Editorial
- Post Production The Mill New York
- Editor Neil Smith
- Director of Photography Chris Blauvelt
- Art Director Kristin Clark
- Copywriter Farley Katz
- Copywriter Matt Low
- Agency Producer Julie Collins
- Agency Producer Dan Blaney
- Agency Producer Dave Rolfe
- Executive Creative Director Matt MacDonald
- Executive Producer
- Chief Creative Officer David Lubars
- Chief Creative Officer Greg Hahn
- Director Frederic Planchon
- Producer Bridgitte Pugh
- VFX Supervisor Gavin Wellsman
- Associate Creative Director Allison Baker
- Colourist Fergus McCall
- [group] Creative Director Mark Voehringer
- [group] Creative Director Rob Munk
- Motion Graphics
Credits
powered by
- Agency BBDO New York
- Production Company Anonymous Content
- Editing Company Work Editorial
- Post Production The Mill New York
- Editor Neil Smith
- Director of Photography Chris Blauvelt
- Art Director Kristin Clark
- Copywriter Farley Katz
- Copywriter Matt Low
- Agency Producer Julie Collins
- Agency Producer Dan Blaney
- Agency Producer Dave Rolfe
- Executive Creative Director Matt MacDonald
- Executive Producer
- Chief Creative Officer David Lubars
- Chief Creative Officer Greg Hahn
- Director Frederic Planchon
- Producer Bridgitte Pugh
- VFX Supervisor Gavin Wellsman
- Associate Creative Director Allison Baker
- Colourist Fergus McCall
- [group] Creative Director Mark Voehringer
- [group] Creative Director Rob Munk
- Motion Graphics
Dedicated to keeping people close and connected, AT&T launched a new ad during the College Football Championship this week, called Your Network.
Created by BBDO New York and directed by Anonymous talent Frédéric Planchon, the work takes us through a range of situations where communication is key via seamless camera transitions.
The end of the ad features a fingerprint, a metaphor that will run through the 'Network Of You' campaign, reflecting the unique element of the individual and their use of mobile technology.
Planchon also directed AT&T’s award-winning 'It Can Wait' campaign safety film Close to Home last year.
Connections
powered by
- Agency BBDO New York
- Editing Company Work Editorial
- Post Production The Mill New York
- Production Anonymous Content
- Agency Producer Dan Blaney
- Agency Producer Dave Rolfe
- Chief Creative Officer David Lubars
- Chief Creative Officer Greg Hahn
- Colourist Fergus McCall
- Director Frédéric Planchon
- Editor Neil Smith
- Executive Creative Director Matt MacDonald
- Executive Producer Eric Stern
- Producer Bridgitte Pugh
- Motion Graphics Squad 47
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