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Vaseline – Vaseline: Lips

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Portland-based creative shop The VIA Agency decided that the best way to highlight the lip-protective qualities of Vaseline was to literally roller it onto a masive pair of lips. Suitably large lips could not be found so The Machine Shop built some which mimmicked the properties of real lips. Those lips, and another pair not adorned with Vaseline, were then subjected to the elements and Acne director Scott Weintrob brings us the results.

Above is the resultant TV spot, and below, the behind the scenes film.

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