IKEA: Poang
Bacon director Jakob Marky takes us on a three-minute journey explaining the birth of the Poang chair.
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Credits
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- Production Company Bacon
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Credits
powered by
- Production Company Bacon
- Editor Simon Ponten
- Director of Photography Matthew Chuang
- Agency Producer Louice Alvarson
- Executive Producer Ylva Axell
- Executive Producer Magnus Theorin
- Director Jakob Marky
- Producer Rima Kassar
- Creative Director Morten Kjcr
- Colourist Jules Alary
- Sound Designer Martin Dahl
- Content Leader, IKEA Retail Services
- Interior Design, IKEA
Show full credits
Credits powered by
Credits
powered by
- Production Company Bacon
- Editor Simon Ponten
- Director of Photography Matthew Chuang
- Agency Producer Louice Alvarson
- Executive Producer Ylva Axell
- Executive Producer Magnus Theorin
- Director Jakob Marky
- Producer Rima Kassar
- Creative Director Morten Kjcr
- Colourist Jules Alary
- Sound Designer Martin Dahl
- Content Leader, IKEA Retail Services
- Interior Design, IKEA
An IKEA design classic has now been around for 40 years. But how did it come to be? This story, from ICOM Creative Hub in Malmo and Bacon director Jakob Marky, relays the beginnings of the Poang chair, which was created via a collaborative effort between two employees and now stands - or rather, sits - as one of IKEA's most successful pieces of furniture.
Connections
powered by
- Agency ICOM Creative Hub, Malmo
- Production Bacon
- Agency Producer Louice Alvarson
- Director Jakob Márky
- Director of Photography Matthew Chuang
- Executive Producer Ylva Axéll
- Executive Producer Magnus Theorin
- Sound Designer Martin Dahl
- Content Leader, IKEA Retail Services Simone Page
- Interior Design, IKEA Annette Ydholm
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