Freedman joins La Pac

Paris-based production company La Pac has signed Gary Freedman. London-based Freedman is well-known as being the founder of Sydney-based The Glue Society collective, which is a creative hub for directors, creatives and artists who have excelled at the Cannes Lions festival and Art Basel fair. During his career, the director has picked up numerous awards from various events including Cannes Lions, Clio, D&AD and the Gunn Report. In France, he secured his reputation having directed top notch campaigns for brands like Citroen, Orange, Canal+, Orangina and Renault.