CP+B names global CEO

Global advertising agency network CP+B has appointed Erik Sollenberg as global CEO. In his new role, Sollenberg will work alongside current global CEO Lori Senecal until her retirement due at the end of the year. Sollenberg will oversee all of the agency’s offices around the world and help shape CP+B’s product development, innovation initiatives and global growth. He will be based in CP+B’s Boulder office. Prior to the appointment, Sollenberg was at renowned Swedish agency Forsman & Bodenfors where he was CEO for the past 14 years.