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IHOP – IHOP: The Wanderer

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  • Colourist Tom Poole
  • Sound Designer Sam Shaffer
  • Creative Chairman David Droga
  • Senior Art Director
  • Senior Copywriter
  • Senior Copywriter
  • Junior Art Director
  • Associate Design Director
  • Junior Copywriter
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It's the perennial breakfast quandary: pancakes or omelettes? Well, thanks to IHOP, you no longer need to choose, says Droga5 New York in this wacky spot for the pancake chain.

Directed by David Shafei through World War 7, the ad opens on a mysterious Wanderer and his trusty steed as he discovers a fork - yes, an actual one - in the road. He's on a quest for breakfast and the fork is forcing him to choose between pancakes or omelettes. Which way to go? Luckily, a kindly passerby steps in to solve the riddle and points him in the direction of the nearest IHOP.

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