Old Spice: Red Sweater
Conceived by Wieden+Kennedy, this minute-long comedic Old Spice spot centers around the desperation of a woman who becomes increasingly frantic as she fails to locate her pooch.
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A village enters a state of despair when a woman loses her dog, named after a former flame.
Conceived by Wieden+Kennedy, the minute-long spot bears many of the Old Spice comedic qualities without featuring brand ambassador Isaiah Mustafa.
Centered around the desperation of this woman, who becomes increasingly frantic as she fails to locate her pooch, all is well as a mysterious stranger arrives to save the day. The comedic timing throughout the spot is just perfect!
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- Agency Wieden+Kennedy Paris
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