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Director Arno Salters has signed to MindsEye for UK representation.

Calling himself a ‘Franco British Humanoid’, Salters is best known for his incredible design and detailed set pieces, offbeat performances, cleverly choreographed technical set-ups and on-point comedic moments.

Splitting his youth between Paris and London, Salters soaked up all that both cities had to offer, something he says comes through in his work. Studying Russian and Political Theory at the London School of Economics may not be the most traditional route into filmmaking but a commission from musician Imogen Heap started the cogs that launched his illustrious career.

"We’re delighted to welcome Arno," said MindsEye founder Hughie Phillips. "His inventive visual style, great eye for art direction along with a natural instinct for fun and captivating characters make him a perfect fit for us."

"Hughie came through with really strong enthusiasm and his plan for me totally aligned with my personal goals," says Salters. "More importantly, he promised to get a Ping Pong table for the office..."

Whilst he has a flair for the more technical projects, Salters likes to ‘counter the technical dimensions of a project by giving it as effortless a feel as possible, so that the story is experienced just through the performance of the actors and the camera moves alone’. This is evident in the behind the scenes film for General Elektriks Different Blue.

Arno has directed campaigns for global mega brands such as Ebay, Wrangler, Diesel, Canon and Playstation, as well as a plethora of acclaimed music videos and shorts (including Me and My Goldfish, which was written and narrated by comedy legend, Rik Mayall).

You can view Salters' work here.

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