A special announcement from Paddy Power
Portuguese coach Jose Mourinho, the self-proclaimed Special One, stars in this new campaign for Paddy Power Games.
Credits
View on- Agency VCCP/London
- Production Company Academy
- Director Peter Cattaneo
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Credits
View on- Agency VCCP/London
- Production Company Academy
- Director Peter Cattaneo
- Sound Wave Recording Studios
- Post Production Framestore/London
- Editor The Assembly Rooms
- DP Stuart Bentley
- Producer Mark Whittow-Williams
- Sound Designer Parv Thind
- Producer Beth Tomblin
- Post Producer Emma Cook
- Flames Darran Nicholson
- Music Laura Harrison
- Music Soho Music, London
- Creative Director Kevin Masters
- Creative Director Christine Turner
- Creative Director Chris Willis / (Creative Director)
- Executive Creative Director Mark Orbine
- Talent Jose Mourinho
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Credits
powered by- Agency VCCP/London
- Production Company Academy
- Director Peter Cattaneo
- Sound Wave Recording Studios
- Post Production Framestore/London
- Editor The Assembly Rooms
- DP Stuart Bentley
- Producer Mark Whittow-Williams
- Sound Designer Parv Thind
- Producer Beth Tomblin
- Post Producer Emma Cook
- Flames Darran Nicholson
- Music Laura Harrison
- Music Soho Music, London
- Creative Director Kevin Masters
- Creative Director Christine Turner
- Creative Director Chris Willis / (Creative Director)
- Executive Creative Director Mark Orbine
- Talent Jose Mourinho
Like him or loathe him, Jose Mourinho has that special something and, it has to be said, he's not shy of pointing it out.
This new campaign for Paddy Power Games, through VCCP London, bears that in mind as the former Chelsea, Man Utd and Real Madrid manager takes centre stage (where else) in this online spot.
The Portuguese – who famously dubbed himself 'the Special One’ upon his appointment as Chelsea manager in 2004 – has his tongue firmly in cheek throughout
the video, as he delivers a typically Paddy Power script. Along the way, there are various nods to Mourinho’s career – including a cleaner offering him a laundry basket, a framed image of Manchester United finishing second amongst his trophy cabinet, and a bush shaped like three fingers in his garden, referring to the amount of time he has won the Premier League.
The spot was directed by Peter Cattaneo through Academy London.