Alexa, show us how life used to be
Last year saw Harrison Ford in a battle of wills with his dog, this year Ellen DeGeneres wonders what the world was like before Amazon's Alexa.
Credits
View on- Agency Droga5/London
- Production Company Somesuch
- Director Steve Rogers
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Credits
View on- Agency Droga5/London
- Production Company Somesuch
- Director Steve Rogers
- Creative Director Matt Hubbard
- Chief Creative Officer David Kolbusz
- Group Creative Director Shelley Smoler
- Group Creative Director Raphael Basckin
- Senior Producer Rachel Hough
- Production Co. Revolver/Will O'Rourke
- Executive Producer/Managing Director Seth Wilson
- Producer Lee Groombridge
- Editor Jonnie Scarlett
- Executive Producer Tor Adams
- Editing The Quarry
- Executive Producer Misha Stanford-Harris
- Creative Director Dan Williams / (Creative Director)
- Creative Director Mike (Chappers) Chapman
- Colorist Jean-Clement Soret
- Color Producer Ellora Chowdhury
- Post Production The Mill/London
- Sound Designer/Audio Mixer Will Cohen
- Sound Designer/Audio Mixer Lawrence Kendrick
- Sound Designer/Audio Mixer Jim Stewart / (Audio Mixer)
- Producer Eimear Ni Ghuaire
- Sound Design/Audio Mix String and Tins
- Composer Joel Hartman
- Head of Music Luis Almau
- Producer Jay James
- Music Soundtree Music
- DP Emmanuel (Chivo) Lubezki
- Production Designer KK Barrett | (Production Designer)
- Talent Portia de Rossi
- Talent Ellen DeGeneres
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Credits
powered by- Agency Droga5/London
- Production Company Somesuch
- Director Steve Rogers
- Creative Director Matt Hubbard
- Chief Creative Officer David Kolbusz
- Group Creative Director Shelley Smoler
- Group Creative Director Raphael Basckin
- Senior Producer Rachel Hough
- Production Co. Revolver/Will O'Rourke
- Executive Producer/Managing Director Seth Wilson
- Producer Lee Groombridge
- Editor Jonnie Scarlett
- Executive Producer Tor Adams
- Editing The Quarry
- Executive Producer Misha Stanford-Harris
- Creative Director Dan Williams / (Creative Director)
- Creative Director Mike (Chappers) Chapman
- Colorist Jean-Clement Soret
- Color Producer Ellora Chowdhury
- Post Production The Mill/London
- Sound Designer/Audio Mixer Will Cohen
- Sound Designer/Audio Mixer Lawrence Kendrick
- Sound Designer/Audio Mixer Jim Stewart / (Audio Mixer)
- Producer Eimear Ni Ghuaire
- Sound Design/Audio Mix String and Tins
- Composer Joel Hartman
- Head of Music Luis Almau
- Producer Jay James
- Music Soundtree Music
- DP Emmanuel (Chivo) Lubezki
- Production Designer KK Barrett | (Production Designer)
- Talent Portia de Rossi
- Talent Ellen DeGeneres
Created by Droga5 London and directed by Steve Rogers through Somesuch x Revolver/Will O'Rourke, this Super Bowl spot sees DeGeneres wonder to her wife, Portia de Rossi, how people coped pre-Alexa.
That question prompts a series of brilliantly ludicrous flashbacks in which characters, each of which has a variations of the name Alexa, are asked to perform different tasks.
So, among other things, a maid asked to turn the temperature down does so in a highly unconventional manner; Elizabeth I commands a woefully inadequate court jester to tell a joke, and a fairytale princess sends a message to her prince, with unsatisfactory results.