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SUPER BOWL
Microsoft profiles trailblazing female coach Katie Sowers
In their Peter Berg-helmed Big Game spot, the software giants throw the spotlight on Sowers, the first female and openly gay coach to make it to the Super Bowl.
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Credits
View on- Agency McCann/New York
- Production Company Film 47
- Director Peter Berg
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Unlock full credits and more with a shots membership
Credits
View on- Agency McCann/New York
- Production Company Film 47
- Director Peter Berg
- Associate Creative Director Nick Ciomperlik
- Associate Creative Director Ricardo Munoz
- Associate Creative Director David Perea
- Associate Creative Director Nickie Thongton
- Chief Creative Officer Sean Bryan
- Chief Creative Officer Thomas Murphy
- Creative Director Dabo Che
- Creative Director Gabrielle Shirdan
- Creative Director Geoff Bentz
- Creative Director Nic Howell
- Executive Creative Director Chris Mitton
- Global Executive Creative Director Shayne Millington
- HP Carolyn Johnson
- Producer Morgan Edstrom
- Senior Producer Rebecca Magner
- Editing Rock Paper Scissors
- Editing NO6
- Editor James Duffy
- Editor Frank Snider
- Editor Damion Clayton
- VFX Method Studios/New York
- Executive Producer Graham Dunglinson
- VFX Supervisor/Executive Creative Director Randie Swanberg
- Music JSM
- Co-Composer Joel Simon
- Executive Producer Jeff Fiorello
- Audio Mixer Rob Ballingall
- Executive Producer Justine Cortale
- Colorist Stefan Sonnenfeld
- Executive Producer Ashley McKim
- Executive Producer Helga Gruber
- Co-Composer Nathan Padgett
- Executive Creative Director Michael Aimette
- Producer Nina Roussarie
- Talent Katie Sowers
Show full credits
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency McCann/New York
- Production Company Film 47
- Director Peter Berg
- Associate Creative Director Nick Ciomperlik
- Associate Creative Director Ricardo Munoz
- Associate Creative Director David Perea
- Associate Creative Director Nickie Thongton
- Chief Creative Officer Sean Bryan
- Chief Creative Officer Thomas Murphy
- Creative Director Dabo Che
- Creative Director Gabrielle Shirdan
- Creative Director Geoff Bentz
- Creative Director Nic Howell
- Executive Creative Director Chris Mitton
- Global Executive Creative Director Shayne Millington
- HP Carolyn Johnson
- Producer Morgan Edstrom
- Senior Producer Rebecca Magner
- Editing Rock Paper Scissors
- Editing NO6
- Editor James Duffy
- Editor Frank Snider
- Editor Damion Clayton
- VFX Method Studios/New York
- Executive Producer Graham Dunglinson
- VFX Supervisor/Executive Creative Director Randie Swanberg
- Music JSM
- Co-Composer Joel Simon
- Executive Producer Jeff Fiorello
- Audio Mixer Rob Ballingall
- Executive Producer Justine Cortale
- Colorist Stefan Sonnenfeld
- Executive Producer Ashley McKim
- Executive Producer Helga Gruber
- Co-Composer Nathan Padgett
- Executive Creative Director Michael Aimette
- Producer Nina Roussarie
- Talent Katie Sowers
In a fact-filled, celebratory spot for the Super Bowl, Microsoft have profiled San Francisco 49ers' Katie Sowers, the first woman and first openly gay coach to hit the Big Game.
Directed by Film 47's Peter Berg, McCann New York's Be The One nimbly tells Sowers' genuinely inspiring story through talking heads, archival images and a bit of good ol' football.
