Ballerinas, footballers, astronauts and tigers combine to make the new Kia
In this launch spot for the Indian market, the car brand shows us the 'magical inspirations' that lead to their stunning designs.
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Credits
View on- Agency Sideways Consulting
- Production Company Hungry Films/India
- Director Vijay Sawant
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Credits
View on- Agency Sideways Consulting
- Production Company Hungry Films/India
- Director Vijay Sawant
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Sideways Consulting
- Production Company Hungry Films/India
- Director Vijay Sawant
It takes a lot to make a car: design precision; durable materials; ballerinas; footballers; a tiger...
OK, so not all of these elements are needed in every vehicle's construction but, according to this launch spot for the Indian market, they are the 'magical inspirations' that make up a Kia.
Creating a hypnotic production-line-of-sorts. Inspiration, from creative agency Sideways Consulting and director Vijay Sawant, is a fun and memorable campaign that showcases the playful side of the car brand.
