Björn Rühmann Joins SMUGGLER

Director Björn Rühmann, formerly of Furlined, has joined the Smuggler roster for worldwide commercial representation. 

Born and raised in Germany, Rühmann is a film director who originally found success as a creative at TBWA Paris, working on a series of award winning international campaigns. He launched his directing career in 2007 as co-founder of lauded directing collective The Vikings, whose work attracted over 100 international awards. 

He has directed commercials for clients including Cadbury’s, Puma, IKEA, and Mercedes-Benz. He took viewers back to a historic moment of comedic epiphany for Cravendale, imagining the first time a man decided to milk a cow. His 80-second ad ‘Rise’, a sweeping and visceral portrait of the American Revolution accompanying the release of the highly anticipated video game Assassin’s Creed III, garnered over 35 million views online in a single week. 2016 also saw Björn’s ‘The Rundead’, a three-minute zombie film for Brooks and Leo Burnett Chicago, which amusingly details zombies getting a new lease on life.

Patrick Milling Smith, co-founder and managing director of Smuggler, said, 'Bjorn is a first class film maker with an original voice and true command of his craft.  There is a definite tone and cinematic beauty to all his work and we are incredibly excited to be partnering with him on this next step of his journey.  His work has a real weight to it and makes you sit up and take notice.’”