Filmmaster Adds to Talent Offering with New Deal
EP and Partner Lorenzo Cefis (at left) announces an agreement to represent Pocko, the UK-based artists and photographers agency, in Italy and Spain.
Filmmaster Adds to Talent Offering with Pocko Repping Deal
Filmmaster has announced a new partnership with Pocko, a London-based creative platform that represents a wide range of international artists and photographers worldwide. The agreement provides that all of Pocko's motion and interactive artists – including the well-established and award-winning New Zealand-based animation firm Cirkus, the Brazilian visual artist Marcel Ziul, the Dutch studio Onesize and the New York artist Jungeun Kimen – become part of the exclusive Filmmaster roster both in the Italian and Spanish market. Filmmaster is to become Pocko's partner also for the executive production of their photographic campaigns.
"Over the last few years, Filmmaster has changed course towards internationalization," says Lorenzo Cefis, Executive Producer and Partner of Filmmaster. "Examples include our new operation in Madrid, opened this year, and this new agreement with Pocko that allows us to broaden our international talent roster with motion and interactive artists. Indeed, Pocko represents professionals from every corner of the world, including photographers, illustrators, designers, creatives and animation studios. All of these professions revolve around our world and give an incredible added value to the Filmmaster offering."
Nicola Schwartz, Creative Director of Pocko, explains, "We're very proud of this important partnership with Filmmaster. From the very start we had an exclusive relation with them, based on trust and professionalism. We are a company with an international reach, hence perfectly in tune with Filmmaster's DNA."
Pocko is a creative platform representing artists and photographers all over the world. It also publishes books and produces campaigns for international clients. The company has its headquarters in London and has operations in Milan, Madrid, New York, L.A., Tokyo, Beijing and Cape Town. It represents artists in photography, illustration, design, motion and interactive and publishing, and also represents Pocko Lab, its creative consulting group. It's artists have worked for such international clients as BBC, Coca Cola, Levi's, American Express, Burger King, Eni, Ernst & Young, Apple and others.
Since it's founding in 1976, Filmmaster has focused its attention on talent and the search for new languages. This year the company has increased the number of directors it now represents exclusively in Italy and Spain. The list includes Tony Kaye, Marco Gentile, Jason Harrrington, Alessandro Pacciani and Daniel Rosenfeld. It currently has offices in Milan, Rome and Madrid.
Published 8 Dec., 2011
