Hof Links Up with Stitch
The Santa Monica-based creative editorial company adds editor Tracy Hof, previously at Straight Cut and Red Car, to its roster.
Editor Tracy Hof Sews Up Signing with Stitch
Editor Tracy Hof has inked a deal with Stitch to work on commercial, music video and narrative work.
Hof's credits in the commercial and promo fields include Bud Light, Adidas, Sony, Toyota, Xbox, DirecTV, HBO, ABC Family, Ross, GM, AT&T, FuseTV, USA Network and Jeff Gorman-directed Cybercash work that won a Cannes Gold Lion..
Hof worked on "The X Files" before moving on to longer format projects with the feature "My Insignificant Other," the documentary "Ellen DeGeneres: American Summer" and editing video content for "Madonna's Drowned World Tour."
Hof graduated with an MFA from Loyola Marymount University before joining Straight Cut in Santa Monica. She also produced and edited short and long form projects at Red Car before her recent time as Senior Editor at Oprah Winfrey's OWN network.
"I'm excited to be a part of STITCH, LA and focus my energy more specifically in the commercial world," say Hof. "I love to collaborate with directors and help them find their vision. There is no bigger challenge than finding the essence of the idea in 30 seconds or less."
Published 23, August 2012
