How a Bud and a typewriter were behind a John Carpenter classic
In a spooky spot for the season, agency Africa imagines the thought process behind the Master of Horror's slasher sequel, Halloween 2.
Credits
View on- Agency Africa/Sao Paulo
- Production Company Boiler Filmes/Sao Paulo
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Credits
View on- Agency Africa/Sao Paulo
- Production Company Boiler Filmes/Sao Paulo
- Chief Creative Officer Sergio Gordilho
- Executive Creative Director Matias Menendez
- Creative Director Fernando Marar
- Creative Director Rodrigo Barbosa
- Executive Producer Gabriel Dagostini
- Post Production Company Clan VFX
- Sound Design Evil Twin Music/Brazil
- Sound Production Andre Faria
- Sound Design Murillo Faria
- DP Yuri Maranhao
- Post-Production Coordinator Fezao Barbieri
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Credits
powered by- Agency Africa/Sao Paulo
- Production Company Boiler Filmes/Sao Paulo
- Chief Creative Officer Sergio Gordilho
- Executive Creative Director Matias Menendez
- Creative Director Fernando Marar
- Creative Director Rodrigo Barbosa
- Executive Producer Gabriel Dagostini
- Post Production Company Clan VFX
- Sound Design Evil Twin Music/Brazil
- Sound Production Andre Faria
- Sound Design Murillo Faria
- DP Yuri Maranhao
- Post-Production Coordinator Fezao Barbieri
You can keep your 4K displays and Atmos audio - we all know the real way to enjoy a classic horror flick is the grotty old VHS cassette.
With this in mind, and spurred on by a quote in which filmmaker John Carpenter attributes the creation of Halloween 2 to "a typewriter and some Buds", agency Africa have created a creepy commercial and enjoyable treasure hunt to promote both the beer brand and a one-off open-air screening of the aforementioned movie.
Chock full of horror tropes and iconic images, King of Halloween ends with viewers being encouraged to track down one of the last remaining video stores in downtown Sao Paulo in order to get a ticket to the exclusive event, held at the Copan building.