McDonald's Indonesia makes small changes to big scenes
Leo Burnett Jakarta's reference-heavy spot sees tropes ruined by coins.
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Credits
View on- Agency Leo Burnett/Jakarta
- Production Company Brava Production
- Director Dimaz Muktiarto
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Credits
View on- Agency Leo Burnett/Jakarta
- Production Company Brava Production
- Director Dimaz Muktiarto
- Post Production ABOVE Space
- Audio Post Spacebar
- Cheif Creative Officer Ravi Shanker
- Art Director Amanda Sinta
- Senior Copywriter Oei Sonny
- Senior Art Director Levina Christy
- Senior Producer Eva Ayu Karina
- Executive Producer Jo Rivai
- DP Deska Binarso
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Credits
powered by- Agency Leo Burnett/Jakarta
- Production Company Brava Production
- Director Dimaz Muktiarto
- Post Production ABOVE Space
- Audio Post Spacebar
- Cheif Creative Officer Ravi Shanker
- Art Director Amanda Sinta
- Senior Copywriter Oei Sonny
- Senior Art Director Levina Christy
- Senior Producer Eva Ayu Karina
- Executive Producer Jo Rivai
- DP Deska Binarso
Would Tom Cruise be as successful defying the impossible if he had a stack of coins in his pocket?
Such is the question posed in Leo Burnett Jakarta's enjoyably silly spot for McDonald’s Indonesia’s Menu Receh (Loose Change Menu), in which several iconic cinematic moments are upset with the introduction of clanging currency.
Inspiring people to to "get rid of it", the film, shot by Brava Production director Dimaz Muktiarto, hits its gags with sweet comic timing; its Grudge-esque exit being a particular highlight.
