Over the hills and far Away
BOL artists Emma Roulette and Genis Rigol take us on a mesmerizing journey to five mythical locations in this striking campaign for luggage brand Away.
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Credits
View on- Agency Soon in Tokyo/Barcelona
- Production Company BOL
- Director Genis Rigol
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Credits
View on- Agency Soon in Tokyo/Barcelona
- Production Company BOL
- Director Genis Rigol
- Animation BOL
- Art Direction Emma Roulette
- Executive Producer Marcello Buselli
- Head of Production Victoria Ventura
- Illustration Emma Roulette
- Sound Designer Facundo Capece
- Strategy and Creative Director Angelo Palma
- Art Director Oliver Campbell
- Production Manager Sonia Figuera
- Art Director Javier Donada
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Soon in Tokyo/Barcelona
- Production Company BOL
- Director Genis Rigol
- Animation BOL
- Art Direction Emma Roulette
- Executive Producer Marcello Buselli
- Head of Production Victoria Ventura
- Illustration Emma Roulette
- Sound Designer Facundo Capece
- Strategy and Creative Director Angelo Palma
- Art Director Oliver Campbell
- Production Manager Sonia Figuera
- Art Director Javier Donada
From Atlantis to Shangri La, new production studio BOL's fascinating campaign for luggage brand Away takes us on a trip to mystical lands.
Comprising of five short films, the campaign utilises the talents of artists Emma Roulette and Genis Rigol to create a distinctive visual style that evokes comic-book panelling and guide-book detailing.
Aided by a compelling soundtrack, the psychedelic visuals, boxy aspect ratio and glorious illustrations make for a campaign that is bold and beautiful.
