Simons' strange reflections on mortality
The Canadian fashion retailer launches an exquisitely bizarre and moving film following the journey of Jennyfer, a terminally-ill woman who found beauty in everything – till the last.
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Credits
View on- Agency Broken Heart Love Affair/Toronto
- Production Company Scouts Honour
- Director Mark Zibert
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Credits
View on- Agency Broken Heart Love Affair/Toronto
- Production Company Scouts Honour
- Director Mark Zibert
- Chief Creative Officer Craig McIntosh
- Chief Creative Officer Jaimes Zentil
- Copywriter Craig McIntosh
- Art Director Jaimes Zentil
- DP Mark Zibert
- Executive Producer Simon Dragland
- Executive Producer Rita Popielak
- Edit Company Saints Editorial
- Executive Producer Michelle Rich
- Executive Producer Mackenzie Goodwin
- Editor Ross Birchall
- VFX Company The Vanity
- Executive Producer Stephanie Pennington
- VFX Artist Sean Cochrane
- Colorist Wade Odlum
- Executive Producer Hilda Pereira
- Audio Post Walker
- Executive Producer Stephanie Pigott
- Senior Music Producer Dottie Scharr
- Audio Mix/Sound Design OSO Audio
- Executive Producer Hannah Graham
- Audio Mixer Daenen Bramberger
- Executive Producer Erica Metcalfe
- DP Eric Kaskens
- Line Producer Vanessa Lenarduzzi
- Production Designer Jordan Worth
- VFX Artist Andrew Farlow
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Broken Heart Love Affair/Toronto
- Production Company Scouts Honour
- Director Mark Zibert
- Chief Creative Officer Craig McIntosh
- Chief Creative Officer Jaimes Zentil
- Copywriter Craig McIntosh
- Art Director Jaimes Zentil
- DP Mark Zibert
- Executive Producer Simon Dragland
- Executive Producer Rita Popielak
- Edit Company Saints Editorial
- Executive Producer Michelle Rich
- Executive Producer Mackenzie Goodwin
- Editor Ross Birchall
- VFX Company The Vanity
- Executive Producer Stephanie Pennington
- VFX Artist Sean Cochrane
- Colorist Wade Odlum
- Executive Producer Hilda Pereira
- Audio Post Walker
- Executive Producer Stephanie Pigott
- Senior Music Producer Dottie Scharr
- Audio Mix/Sound Design OSO Audio
- Executive Producer Hannah Graham
- Audio Mixer Daenen Bramberger
- Executive Producer Erica Metcalfe
- DP Eric Kaskens
- Line Producer Vanessa Lenarduzzi
- Production Designer Jordan Worth
- VFX Artist Andrew Farlow
Created by Toronto-based agency Broken Heart Love Affair, and directed by Mark Zibert through Scouts Honour, the film All is Beauty is a profound study of a brave woman exploring the meaning of life... and death.
Jennyfer was terminally ill and, though in pain, made the courageous decision to fill her final days with as much love, connection, and wonder as she’d had throughout her life, to live fully until her very last breath, and to see the immense beauty in her final moments.
The at times surreal, enchanting imagery hints at another world, and eases the viewer through a story that is not always easy to comprehend. It is a moving testament to the fragility of human life and an inspiring example of how a willingness to see things differently can change our reality.
Free of any Simons products, the film is instead filled with Jennyfer's favourite things — her beloved beach in Tofino, British Columbia, music, cheesecake and bubbles.
As Jennyfer says, ”It can take dying to figure out what living was actually like."
