The lottery's athletic support
A fun campaign from The National Lottery, in support of Team GB and ParalympicsGB, sees the public help out sports stars in unconventional ways.
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Credits
View on- Agency adam&eveDDB/London
- Production Company Academy
- Director Si&Ad
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Credits
View on- Agency adam&eveDDB/London
- Production Company Academy
- Director Si&Ad
- Editor Final Cut/London
- Post Production Electric Theatre Collective
- Audio Post 750mph
- DP Tim Sidell
- Executive Producer Simon Cooper
- Producer Tom Cartwright
- Post Producer Frankie Elster
- CEO Tammy Einav
- Creative Director Steve Wioland
- Creative Director Matt Woolner
- Executive Creative Director Ben Tollett
- Producer Charles Woodall
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency adam&eveDDB/London
- Production Company Academy
- Director Si&Ad
- Editor Final Cut/London
- Post Production Electric Theatre Collective
- Audio Post 750mph
- DP Tim Sidell
- Executive Producer Simon Cooper
- Producer Tom Cartwright
- Post Producer Frankie Elster
- CEO Tammy Einav
- Creative Director Steve Wioland
- Creative Director Matt Woolner
- Executive Creative Director Ben Tollett
- Producer Charles Woodall
Most of the time, supporting your favourite sports stars doesn't get much bigger than cheering from the armchair.
However, the plucky folk in this fun spot from adam&eveDDB, promoting The National Lottery's contribution to Team GB and ParalympicsGB, are keener to get hands-on with the action.
Following a handful of famous fit folk, including sprinter Jonnie Peacock MBE, wheelchair tennis player Jordanne Whiley MBE, taekwondo athlete Lutalo Muhammad, discus thrower Dan Greaves, paracanoeist Emma Wiggs MBE and race walker Tom Bosworth, You Play Your Part allows the comic sensibilities of Academy's Si&Ad to shine through with charm and wit.
