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TK Maxx – There’s No Deal like a TK Deal

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It's pretty harsh if someone negatively compares your general knowledge to that of a goldfish, but such is the way with Wieden+Kennedy London's cheeky new campaign for TK Maxx.

Centered around the concept that 'there’s no deal like a TK deal', Everybody Knows takes us through the eclectic mix savvy shoppers, including multiple generations of ladies, a pair of ETs, and the aforementioned marine life.

Directed by Biscuit's Jeff Low, a dead cert for this kind of controlled craziness, this wild ride is certain to get everyone in the know.

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