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Uber – Your Uber Awaits

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Letting the images do the heavy lifting, this sweet-natured, emotive spot for Uber sees people abandon their lockdown pursuits to reenter the world at large.

Titled Your Uber Awaits, the ad, from Mother, montages moments of freedom and reunion, all gorgeously captured by Academy's Martin Werner.

Without relying on an overbearing VO or heavy-handed messaging, the sweet commercial does a lovely job of capturing the spirit of the times.

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